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Jay Berkowitz is a small business internet consultant with more than 20 years of marketing experience. He has been behind the marketing for Fortune 500 brands: McDonald's and Coca-Cola, developed online and offline strategies for AT&T, Sprint, and managed the marketing department for leading health and fitness website eDiets.com.Mr. Berkowitz is the CEO of Ten Golden Rules, a B2B internet marketing agency based in Boca Raton, Florida, specializing in internet advertising and marketing consulting services.
Mr. Berkowitz is the Past President of the American Marketing Association South Florida Chapter, a Founding Board Member of the South Florida Interactive Marketing Association, and was a member of the Toronto International Film Festival Board of Directors.
He is a popular presenter at conferences and events such as: The Association of Internet Marketing and Sales, The Direct Marketing Association, The American Marketing Association, The Affiliate Summit, Ad-Tech, The CEO Roundtable, The Washington Weight Loss Marketing and Obesity Conference, and The Global Benchmarking Council.
The Small Business Success Index was
designed to measure how successful small businesses believe they are in
six key areas of business that include: capital management, marketing
and innovation, human capital,
customer service, IT deployment and compliance. By having small
businesses identify the areas where they feel they are succeeding and
failing, the Index will help others understand their needs and pain
points. In addition, the Index will also highlight what successful
small businesses are doing differently so that others can use them as
benchmarks for their business.
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